Dubai’s Best Branded Properties in 2023

The Dubai real estate market has always attracted global fashion, automotive and interior brands to partner with local developers to bring some of the most desirable homes to the city. Luxury brands including, Elie Saab, Cavalli, Baccarat and many others, have been able to offer residents and guests of the emirate premium residences in some of the best areas of Dubai.

Trusted brands, excellent services and exclusive amenities are among the key factors as to why the luxury real estate market in Dubai is home to thousands of wealthy individuals who choose the emirate for doing business and to work in.

Branded residential developments consist of luxury homes that enter the market under a well-known name. This can be through a collaboration between a fashion house or a luxury car brand with a local developer, for instance, DAMAC Bay by Cavalli or Bugatti Residences by Binghatti. The brand makes buyers feel confident and is almost a guarantee of high quality finishes in the project and top-notch services.

World-class hotels were among the first companies in the branded real estate sector. They were joined by automobile, jewellery and other brands. For example, Bvlgari Resort & Residences Dubai is a collaboration between the Italian jewellery house Bulgari, the famous architect and furniture designer named Antonio Citterio, and the Dubai-based developer Meraas.

Buyers of these types of properties know and understand the brands and therefore, they can keep their eye on every attention to each detail. If you buy a supercar from Bugatti, apart from the quality materials and outstanding workmanship, it will also feature innovative solutions or the latest on-board control system. This type of car boasts a sophisticated design, excellent handling and amazing technical capabilities.

The same can be said about the ultra-luxury real estate market. Attention is paid to each and every detail, including the facade of the building, its lobby design, interiors and the services it provides.

The key features of branded real estate include:

— Limited offer
— Limited collections
— Thought-out design
— Location in a popular area along the Arabian Gulf coast
— Exclusive conditions for maintenance and service
— High-rental yield

In branded projects, residences come with exclusive amenities, this could be a rooftop opera pavilion or an award-winning golf course. Residents have access to exclusive services, including personal training services, a private chef, bodyguard services and much more.

Here are the top-5 recently announced branded residential developments in Dubai. They are located in different areas of the emirate and are created by different companies. However, they are united by one aim, which is to provide its future residents with comfort, quality and harmonious living. Prices are correct as of September 2023.

Location: Downtown Dubai
Prices: 2-bedroom apartment — from AED 18M (USD 4.9M), penthouse — from AED 76.4M (USD 20.8M)

Baccarat is a French brand known for the production of crystal products such as vases, candlesticks, glasses and accessories. The company, founded by Louis XV, goes back to the 18th century, and every year the company creates new products which mix tradition and modernity.

Baccarat Hotel & Residences Dubai is the first project from Baccarat in the UAE, and will be surrounded by world-class attractions and entertainment venues, such as Dubai Mall and the famous Burj Khalifa. The project is being created together with Shamal Holding and H&H Development, and the design was developed by 1508 London and the Studio Libeskind team. The complex is planned to be handed over in 2026.

The complex includes two towers that will be designed in a sophisticated style with glass facades, reminiscent of Baccarat products. The interiors will feature exquisite fabrics, lots of marble, crystal decorative elements and gorgeous chandeliers.

Among the units on offer will be 2–4 bedroom apartments and a limited collection of penthouses. Future residents can choose a premium unit from 1–4 bedroom penthouses or a 5-bedroom penthouse across floors 39–41. A 5-bedroom duplex penthouse on the 42nd and 43rd floors is also available for purchase.

Amenities in Baccarat Hotel & Residences Dubai include:

— Gourmet restaurants
— Conference rooms
— Cinema theatre
— Outdoor greenhouse
— Wine cellar
— Swimming pool overlooking the Burj Khalifa
— Wellness centre/spa

Location: Dubai Harbour
Prices: 1-bedroom apartment — from AED 2.6M (USD 708K), super luxury duplex — from AED 10.2M (USD 2.8M), residence from Skycrest Collection — from AED 3.3M (USD 898K), whole floor — from AED 37M (USD 10M)

Cavalli is a world-famous Italian fashion brand and manufacturer of clothing, shoes and accessories. The brand is known all over the world thanks to its unique ornaments on products made of denim, leather, knitwear and other materials. Animal prints are a prominent feature of the brand and sometimes features throughout its collaborations with developers. Cavalli is known for its innovative vision, which will be used in each space in the DAMAC Bay by Cavalli development.

DAMAC Bay by Cavalli consists of three skyscrapers in Dubai Harbour. The project is located next to Dubai Media City Park, and is within a 10-minute drive from the popular area of Dubai Marina. DAMAC Properties is the developer of the project and the completion of the development is planned to take place in Q3 2027.

The façade of the building resembles the waves of the ocean, and all three towers will be connected by a bridge at the top, with a shape that resembles a sea serpent. The interiors are also inspired by a marine theme. Entering into the lobby with high columns will make you feel like you are in the halls of Poseidon. The uniqueness of these Cavalli-branded residences are emphasised thanks to the chandeliers in the form of crystals and water drops, its panoramic windows which visually enlarge the space, and the vast furniture which features lots of zebra prints.

Among the units on offer are exquisite 1–3 bedroom apartments, 3–5 bedroom super luxury duplexes, and luxury residences from the Skycrest Collection. Investors may also be interested in buying an entire floor within the project.

DAMAC Bay by Cavalli offers a range of facilities that are ideal for relaxation and recharging. The Opera Pavillon and the fountain can be found on the rooftop of the project, which will synchronise with each other and create a beautiful water show. Among the other premium amenities are:

— Educational and entertainment centre with VR training
— Cigar lounge
— Children's water maze
— Juice bar
— Hammocks on the water
— Innovative coworking space — floating capsules in the pool with electricity and the Internet
— Private swimming pools on the terraces of some residences
— Surf wave pool
— Diving pool

Location: Emaar Beachfront
Prices: apartments from AED 3.4M (USD 926K), penthouses from AED 28M (USD 7.6M)

Bayview by Address Resorts is a development of two skyscrapers in Emaar Beachfront. Within the surrounding area of the project you will find a park, an embankment and a marina. The developer of the complex is Emaar Properties and the completion of the complex is scheduled for Q3 2028.

The project is part of Address Hotels + Resorts, which is a premium hotel brand from Emaar Hospitality Group, which provides its guests with the opportunity to enjoy a high level of service, sophisticated elegance and luxury style.

All residences will come fully furnished and include 1–4 bedroom apartments and 4–6 bedroom penthouses. At the top of one of the towers there will be an exclusive penthouse with a private pool and terrace. The interiors of Bayview by Address will feature natural materials and luxury finishing materials. Thanks to the floor-to-ceiling windows, residences will be filled with natural light throughout the day and will compliment the gorgeous and natural interiors.

Residents of Bayview by Address will have access to plenty of amenities on the podium and rooftop of the building. These include:

— Infinity pool with views of the Arabian Gulf and Palm Jumeirah
— Wet deck
— Children's pool with a play area
— Roof garden
— 1.5 km private sandy beach
— Barbecue areas
— Boutiques and retail stores

Location: Jumeirah Golf Estates
Prices: from AED 3.7M (USD 1M)

Elie Saab is a world famous fashion house, known for its haute couture and prêt-a-porter fashion collections, accessories and wedding dresses. Its creator, Lebanese designer and world-famous fashion icon Elie Saab, has made a huge contribution to the development of real estate in Dubai.

Jasmine Lane by Elie Saab is a project within close proximity to golf courses in Jumeirah Golf Estates. Durar Properties LLC and Fortune 5 are the developers of the community, and Jasmine Lane by Elie Saab is planned to be completed in Q3 2024.

There are 138 3-bedroom townhouses on offer that will all have modern architectural elements and elegant details that are used in the design of the project. Golden Calacatta porcelain will be used in the finishings and bedrooms will feature oak parquet flooring.

Jasmine Lane by Elie Saab is a perfect choice for those who love sophisticated design. Buying a home in the community allows you to enjoy access to top-notch amenities, including:

— Clubhouse with swimming pools surrounded by palm trees and ornamental shrubs
— Multifunctional sports court
— Sauna and steam rooms
— Golf courses - Fire Course and Earth Course, located next to the community

Location: Business Bay
Prices: residences from the Riviera Mansion Collection — from AED 19M (USD 5.2M), residences from Sky Mansion Penthouse Collection — from 130M (USD 35.4M)

Bugatti Residences by Binghatti is the first branded real estate project from the French automobile brand Bugatti, and is being created in collaboration with the developer Binghatti. The complex will be located in the business district of the emirate called Business Bay, which is just minutes away from the famous attractions of Dubai, such as the Burj Khalifa and Dubai Mall. The project is planned to be completed in 2025.

Bugatti Residences by Binghatti will be distinguished by its thin contours and flowing lines, just like the Bugatti supercars. The unusual shape and the whole appearance of the complex will be reminiscent of the ultra-luxury motionable sculpture.

The project consists of 182 residences that will be part of two collections. Riviera Mansion Collection offers 2-bedroom Cannes residences, 3-bedroom St Tropez residences and 4-bedroom Monaco residences. There is also an option to choose one of 11 penthouses from the Sky Mansions Penthouse Collection.

The finishings of residents will include marble, matte and glossy chrome, corrugated wood and other luxury materials. Thanks to the latest version of the Smart Home system, which will be installed in every home, you will feel maximum comfort.

Car storage plays an important role in the project. Occupants of 2–4 bedroom residences will be provided with 3–7 parking spaces, and between 10–20 parking spaces will be offered to owners of penthouses. Having this amount of space in a residential development dedicated solely to cars is almost unheard of in Dubai, let alone in the heart of the city.

Residents of Bugatti Residences by Binghatti will have access to various amenities and services, such as:

— Beach pool, palm trees and tropical bushes
— Rooftop pool
— Car elevators that rise from the garage to the penthouses
— Valet parking, butler, and bodyguard services

A brand name provides buyers with confidence and guarantees the quality and high standards of service. That’s why branded residences are among the most desirable properties in the real estate market of Dubai. These types of developments are located in popular areas, close to beaches, famous landmarks, large shopping centres and important infrastructure objects.

Buying a residence in branded projects will allow you to experience living in a limited-edition residence and have access to exclusive amenities. Branded residences also boast a high ROI, so it is profitable to buy them and rent them out in the future to generate a passive income.

The Metropolitan Premium Properties agency provides a full range of services related to real estate. Our highly-skilled professionals are ready to help you to choose and purchase the most exciting residential projects in the emirate of Dubai. Other services provided by the company include visa support, high-quality legal services, crediting assistance, as well as residential and commercial property purchasing counselling.