Mercedes-Benz Places — Binghatti City — Community in Nad Al Sheba, Dubai

Area Overview and Location

Mercedes-Benz Places – Binghatti City is a large-scale master-planned development in Nad Al Sheba, Dubai, created through a partnership between Emirati developer Binghatti and Mercedes-Benz. Spanning 10 million square feet, the project is designed as a self-contained district that integrates residential towers with retail, leisure, wellness and mobility infrastructure. The concept is built around Mercedes-Benz's "Sensual Purity" design philosophy and aims to deliver what the developers describe as a "city within a city."

With a total of 15,000 units planned, the district includes studio and multi-bedroom apartments across 12 high-rise towers. The development also features The Grand Promenade — a cultural and public core with retail galleries, cafés, lifestyle spaces, parks and public zones designed around 12 urban life scenarios. Additional amenities include Skyline Jogging Path, Sky Infinity Pool, podium pools, private pools, fitness centres, spa services, yoga zones, outdoor wellness areas, entertainment studios, F&B infrastructure, concierge service, valet parking, smart engineering systems, acoustic comfort solutions, and solar photovoltaic panels. This marks Binghatti's first master-planned community and the first branded collaboration with Mercedes-Benz, valued at USD 8.2 billion (AED 30 billion).

Key Features and Advantages

World's first Mercedes-Benz branded city – a large-scale urban district developed in partnership with one of the world's leading luxury automotive brands.

Developed by Binghatti – a UAE-based developer known for high-rise residential projects and branded collaborations across Dubai.

Massive scale and investment – 930,000 sq.m (10 million sq.ft) masterplan with 15,000 residential units across 12 high-rise towers. Total project investment valued at USD 8.2 billion (AED 30 billion).

Integrated infrastructure – the district includes The Grand Promenade as the cultural and public core, retail boulevards, retail galleries, cafés, lifestyle spaces, parks designed around 12 urban life scenarios, green corridors, wellness and sports zones, dining and entertainment spaces.

Mobility hubs – dedicated zones integrating automotive innovation and urban mobility solutions within the built environment.

Prime Nad Al Sheba and Meydan location – central positioning with quick access to Downtown Dubai, Business Bay, DIFC (8–10 minutes) and both international airports (~40 minutes).

Self-sustained community – designed as a "city within a city" where residents can access amenities, retail and leisure without leaving the district.

Design philosophy – architecture guided by Mercedes-Benz's "Sensual Purity" approach, blending luxury aesthetics with functional urban planning.

Real Estate in Mercedes-Benz Places – Binghatti City

Mercedes-Benz Places – Binghatti City offers a large residential inventory of 15,000 units spread across 12 high-rise towers within the masterplan. Towers vary in height, density, and residence typology — from studios to 5-bedroom apartments. The development targets a broad range of buyers, from individuals to families and investors.

Studio Apartments

Compact units designed for single professionals or investors focused on rental income. Studios offer efficient layouts with access to shared amenities including pools, gyms and landscaped communal areas. Prices start at AED 1,600,000. Limited time offer: AED 1,300,000 (first 300 units only)!

1-Bedroom Apartments

One-bedroom units cater to young professionals, couples or buy-to-let investors. These apartments typically include open-plan living areas, private balconies and access to tower-level facilities. Prices start at AED 2,500,000. Limited time offer: AED 2,250,000 (first 200 units only)!

Lifestyle & Community Vibe

Retail & Dining

The Grand Promenade serves as the cultural and public core of the district, featuring retail galleries, cafés, and lifestyle spaces along the podium perimeter. Retail boulevards run through the district, offering a mix of boutique shops, cafés, restaurants and convenience stores. The layout aims to provide daily services within walking distance, reducing the need to leave the community for routine activities.

Education and Healthcare

Schools and Nurseries

Nad Al Sheba’s central location provides access to several established educational institutions within a 10–20 minute drive:

Nearby nurseries include Kido Meydan District One Nursery, Blossom Downtown Nursery, Jumeirah International Nursery Downtown, and Ladybird Nursery Business Bay.